Press Kit
A structured public-record briefing for journalists, producers, researchers, legal professionals, regulators, commercial stakeholders, and affected parties reviewing Chad Eugene Willis, Plus Brand, AGUA Plus, All-Scratch!®, World Energy / Guatemala Hydro, associated commercial claims, and the current public-interest archive.
Editorial Use & Reporting Position
This archive is maintained as a non-commercial public-interest record. It is designed to assist responsible review of public records, corporate claims, litigation and complaint-platform material, affected-party accounts, regulatory issues, and commercially relevant due-diligence questions.
Journalists should treat this page as a briefing index, not as a substitute for independent verification. Official records, public registry material, archived online claims, legal correspondence, and restricted exhibits should be assessed according to source type and evidentiary status.
Current Status — June 2026
- The site has been refreshed to improve navigation, evidence indexing, public-record presentation, and affected-party intake.
- The Victim & Evidence Intake page remains live at /class-action, while public navigation identifies it as Victim & Evidence Intake.
- The archive separates public pages from restricted evidence categories, including legal correspondence, affected-party records, recordings, payment documents, and verification material.
- Clark Hill / All-Scratch!® patent and global-protection claims are treated as verification issues requiring patent numbers, jurisdictional status, grant records, assignment records, PCT / national-phase details, and enforceability confirmation.
- Active warrant, restitution, and enforcement-status matters should be treated as verification issues unless and until confirmed by the relevant official custodian.
Quick Navigation for Journalists
```Victim & Evidence Intake
Structured intake for affected-party records and first-hand information.
Evidence Vault
Public source categories, restricted evidence flags, and preservation notes.
Commercial Associations
Sponsors, media, retail, distribution, celebrity, and promotional-claim review.
Primary Story Angles
```1. Public Persona vs Public Records
The archive examines the contrast between current public-facing AGUA Plus / Plus Brand promotional material and prior public records, including criminal, regulatory, and financial-services prohibition issues.
2. Commercial Credibility Layer
The archive reviews whether commercial associations, media placements, celebrity references, sponsorship claims, retail/distribution references, and investor-facing narratives may have been used to create credibility.
3. Patent / PCT / Global-Protection Claims
Plus Brand / AGUA Plus public claims regarding All-Scratch!® and alleged global protection require careful verification through official patent and trademark records.
4. Affected-Party Pattern Evidence
Historical and current affected-party accounts raise issues concerning repayment assurances, payment conduits, promotional reliance, unresolved obligations, and recurring business narratives.
Condensed Fact Sheet
| Topic | Public-Record / Archive Position | Source Status |
|---|---|---|
| Primary subject | Chad Eugene Willis; public archive concerns his historical and current business activity, including Plus Brand, AGUA Plus, All-Scratch!®, and earlier World Energy / Guatemala Hydro-related matters. | Archive index |
| Michigan / DIFS record | Prior criminal and financial-services prohibition material is central to public-risk, investor-risk, sponsor-risk, and KYC / due-diligence review. | Official records |
| Current AGUA Plus / Plus Brand claims | Public claims include retail, sponsorship, celebrity, investor, media, product, patent, and global-expansion narratives requiring source-specific verification. | Public claims |
| All-Scratch!® / patent claims | PCT and global-protection language must be separated from granted, enforceable patent rights in each jurisdiction. | Verification required |
| Affected-party material | Some affected-party evidence is public, some is anonymised, and some remains restricted due to privacy, legal, financial, and evidentiary concerns. | Restricted evidence |
| Corrections / right of reply | Named parties, commercial stakeholders, professional advisers, media outlets, and affected parties may submit corrections, clarifications, denials, certified records, or right-of-reply material. | Open channel |
Questions to Put for Comment
- What is Chad Eugene Willis’s current role, title, ownership interest, and operational control within Plus Brand Industries Inc., Plus Brand, AGUA Plus, and related entities?
- What criminal, regulatory, restitution, warrant, prohibition, or enforcement-status disclosures were provided to investors, sponsors, media partners, retailers, distributors, ambassadors, and celebrity partners?
- Which specific patent numbers, publication numbers, application numbers, jurisdictions, grant dates, assignees, assignments, national-phase entries, and claim scopes support public All-Scratch!® / global-protection claims?
- What was the factual basis for public claims concerning retail reach, celebrity investment, media exposure, major partnerships, sponsorship arrangements, distribution, valuation, and capital raising?
- What steps have Plus Brand / AGUA Plus or related parties taken to resolve affected-party repayment, rescission, refund, investment, licensing, royalty-unit, or settlement obligations?
- Will any named party provide certified records, corrections, denials, clarifications, or right-of-reply material for publication or restricted review?
Source-Status Labels
```Court, agency, regulator, registry, FOIA, law-enforcement, or official custodian records.
Company websites, media releases, social media, sponsorship material, videos, podcasts, interviews, and promotional statements.
Non-public communications, payment records, recordings, legal correspondence, affected-party documents, and privacy-sensitive material.
Claims or indicators requiring custodian confirmation, direct source verification, certified records, or official confirmation.
Media Access, Redacted Evidence Packs & Document Requests
Journalists and producers may request a structured briefing or redacted evidence pack by contacting the archive through the Contact / Submit Information page. Requests should identify the outlet, journalist or producer, intended topic, deadline, and the type of source material required.
Restricted material may include legal correspondence, affected-party documents, payment records, agreements, recordings, emails, screenshots, and preservation records. Access may be limited or refused where privacy, legal privilege, third-party confidentiality, evidence integrity, or ongoing verification issues apply.
``` ```Corrections, Clarifications & Right of Reply
Chad Eugene Willis, Plus Brand Industries Inc., AGUA Plus, All-Scratch!®, Adam Gauer, Martin K. McKernan, legal representatives, commercial partners, sponsors, retailers, distributors, media outlets, investors, or any named party may submit certified corrections, denials, clarifications, documentary records, or right-of-reply material.
Substantiated material will be reviewed and, where appropriate, reflected in the relevant archive page, evidence index, or correction note.